THE CULTURE GYRE 

BY: Ian Sherry

2/14/23

My go-to word when asked about Lil Yachty’s music has always been “fine”. That’s exactly what it is. To be fair, he does some things really well. His production is often compelling and he showcases versatility in his delivery when he is at his best.  He also has been a part of a few fun pop crossovers. But, those songs are just that: fun. He falls victim to repetitive flows and occasionally leans too hard on autotune, but these problems aren’t unique. That is probably my biggest issue with Yachty: he is very talented in multiple facets of music-making, but he still makes mistakes that every other mediocre mainstream rapper does. So, as much as I like Yachty as a person, prior to this release, I would describe him simply as “fine”.

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The last few years have been interesting for Yachty. He’s gained a sizable media presence, mostly because he is a genuinely entertaining personality. He also has expanded musically. For example, in 2021, he decided to come to Detroit to make his album Michigan Boy Boat. The album featured some of the biggest artists in the Detroit scene -Tee Grizzley, Sada Baby, Babytron, YN Jay, RMC Mike, and Rio Da Young OG, to name a few- and his deep dive paid off in what felt like an authentic Detroit Rap project. As a Detroiter, I can attest that although for some people Detroit Rap can be an acquired taste, it is unique and hard to duplicate just for a given album. For the most part though, that is exactly what Yachty did, embracing the punchline-focused delivery that makes Michigan artists great. On top of his time in Michigan, over that last year or so, Yachty has reportedly been a part of studio sessions for several rap projects, and he’s written songs for other artists as well. He also released his single “Poland” recently which immediately blew up because of its show-stopping autotune, even though it was admittedly one-dimensional. 

There was some buzz over his upcoming album, but, even with the knowledge I had, I still wasn’t convinced it would be more than just a slight improvement over the previous Lil Boat albums. Simply put: I was wrong. Let’s Start Here is essentially an alt-rock/hip hop crossover, and it's good.

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The album could not have started out with a better track. “The BLACK seminole.” starts with heavy base and drum hits, immediately diving into the unique atmosphere of the album. Then, after the first verse, the guitar comes in. Not just a guitar riff or sample, a guitar solo. Not only does this speak to his immediate commitment to this new concept album, it shows his confidence in his musical expertise and versatility. After a somewhat lengthy tension release (something Yachty does well on this record), “the BLACK seminole.” finishes with the moaning vocals of Diana Gordon, who is brilliant throughout her multiple appearances. Once again relieving some tension, Yachty rolls right into the second track “the ride-”. It’s a relaxed, upbeat track that feels like Yachty’s version of what Steve Lacy does often on his 2022 album Gemini Rights. And, guess who is featured! Steve Lacy. Steve’s feature is simple and enjoyable, even though simplicity is not Yachty’s style on this album. Upon closer listen, “the ride-” has plenty of complexity to it. The baseline which roams throughout the song, keeps pace and bolsters the song’s personality. The third song “running out of time” is very easy to listen to, as is the fourth song “pRETTY” which features autotune reminiscent of “Poland” and a solid feature from Foushee. 

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Unfortunately track five raises my first big issue with the album. “:(failure(:” is an interlude that consists of Yachty reflecting about his failures in a roundabout way. Here’s the thing: Yachty has a great personality. The problem is the placement. He led off the album with four great tracks but he then broke up the momentum with an interlude that could have slotted in anywhere.

“THE zone” and “WE SAW THE SUN” come next. Both have their strengths. The first features, possibly, his best songwriting on the album, and the second includes more great autotune and a perfectly done mini-interlude. The interlude reminds me of some of Kendrick Lamar’s best. It simultaneously entertains and leads into the next song, as the bass kicks in towards the end for a seamless and satisfying transition.

“drive ME crazy” and “IVE OFFICIALLY LOST VISION” mark the last two Diana Gordon features. Her impact on this album is probably greater than it appears on the surface. Her voice is a familiar mix between Alanis Morrisete and Tracy Chapman, and it adds completeness to the album by tying songs together stylistically, in a way miscellaneous features could not have.

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“sAy sOMETHINg” flirts with Yachty’s habitual repetitiveness but avoids it by pushing the limits of autotune and leaning into it heavily from the bridge throughout the conclusion of the song. “paint THE sky” opens with a muffled sample of the Weeknd’s “Save Your Tears”. Yachty does a mild stylistic Weeknd impersonation for the remainder of the song and executes it tastefully.

“sHouLd i B” and “The Alchemist” combine for the weakest pair of songs on the album. Both are fairly repetitive, and though they stay within the niche of the rest of the album, they are missing the palpable creativity on every other song. “The Alchemist” has a nice finish that leads into the album’s final song. But aside from that, I could do without them, especially on such a strong and reasonably lengthy (57 minute) album.

“REACH THE SUNSHINE” is the final song on the album. Although it doesn’t reach the heights of the opener, it brings in some of the same elevated vocals. Daniel Caesar has a great feature, adding to the atmosphere of the album’s conclusion with great vocals. Yachty decides to ride out the album on a wave of synths and sound effects, the same synths and sound effects that create the exotic sonic world that is Let’s Start Here.

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Lil Yachty’s Let’s Start Here is a musically alternative take on mainstream music industry style. It has its flaws, namely: the occasional grating vocal performance, incoherently high decibel combinations of instruments, and Yachty’s repetitive flow. But, it is a triumph nonetheless. Let’s Start Here sits in a strange yet surprisingly common set of circumstances, where the album can easily rub a given listener the wrong way. Yet, it would be a mistake to miss the genius behind it regardless of personal taste. Other albums that share these circumstances, especially within alternative hip-hop, are: Tyler The Creator’s Igor, Danny Brown’s Atrocity Expedition, JPEGMAFIA’s Veteran, even Death Grips’ The Money Store. If you’re familiar with those, I think Let’s Start Here is on its way to their level. Yachty is young, talented, and after this album it seems he’s poised to start making timeless albums. 

Lil Yachty’s Let’s Start Here is an 8.5/10.