THE CULTURE GYRE 

On Sunday, February 4, 2023, the 66th annual Grammy Awards will take place at 8 pm.

     If you like good music, you may not like the Grammys. In fact, I’d tend towards the opinion that you absolutely should not. Anyone who’s ever watched the Grammys has experienced disappointment. They’ve experienced confusion as an artist strolls to the stage to accept the most prestigious award that applies to their mediocre product. That combination of disappointment and confusion leads to anger. Then, all of a sudden, music’s biggest night, the one that’s supposed to bring fans together nationwide, is steeped in division. Twitter lights up in outrage, TVs shut off, and people go to bed thinking next year will be better. People are mistaken, because in fact, the Grammys only get worse. Their archaic thought processes and categorizations grow weaker as music diversifies, and their failure to adjust in any significant way becomes increasingly offensive. Yet, they sit alone at the top of their critical field. If you’re interested, please join me down here as I throw rocks at the throne.

 

     One of the greatest criticisms of any institution is to say they’ve lost sight of their original purpose; the Grammy Awards are a perfect example. Elected officials often get lost in the game that is politics and begin to govern with the intention of securing reelection instead of serving the people. The Grammys have fallen into a similar trap. In order to maintain their unparalleled grip on the pinnacle of musical achievement, they feel they need to please an audience. Their word is final, yet if people are displeased their credibility comes into question. So, in order to maintain credibility and reserve the right to assert their opinion, they have to simultaneously appeal to the largest possible demographics while pacifying the frustration of undervalued fanbases. For this year’s attempt at saving face, Harvey Mason Jr., the CEO of The Recording Academy, added three sub-categories: best African music performance, best alternative jazz album, and best pop dance recording. While the surface-level intention here is good, it doesn’t make a dent. The Grammys' genre divisions can’t be fixed by adding niche awards here and there. If there is a category for Christian music why not other religions? If there is a category for Electronic music why does it only apply to the Euro/American EDM and hyperpop movements and not the majority-Black Techno and House movements of Detroit and Chicago? You’ll never get to the root of the problem by going one at a time. The result of their box-checking strategy is an uncomfortable and unbalanced relationship with not only the artists, but their audience as well. How is an audience supposed to accept the word of The Recording Academy as gospel when that word has been so obviously impacted by a variety of monetary influences and inherent biases? Criteria is the key word when it comes to exercises of this nature. An entity that is determining the best or worst of anything must have criteria in order to consistently deliver a decision. Discrepancies sew doubt into the minds of the audience, and I have many doubts running through my mind this year.

     Morgan Wallen is the newest rage in country music. In 2023 he was all over the charts, even holding the number one slot for 16 weeks with “Last Night”. His music dominated the country audience, but more impressively, he brought in non-country fans as well. I won’t pretend to count myself as one of them, but I do find it incredible that he will receive the same number of golden Grammy trophies as me this year (0). While his songwriters have a shot in the best country song category, Morgan Wallen himself is not nominated once. If the Grammys aren’t about the fans, at least not his, they must put more of an emphasis on critical success, right? Caroline Polachek must be nominated for album of the year. Wrong. Instead we sit in a weird in-between where popularity matters only within fanbases The Recording Academy values, where critical voices are used to defend certain artists’ inclusion but ignored to justify others. For instance, Ice Spice is nominated for Best New Artist, but not Sexyy Red. Both artists had massive presences on the rap charts and TikTok, planted their names amongst the top female rappers, made significant feature appearances, and received strong reviews from critics, yet only one is nominated. Sexyy Red is what we, in the tradition of complaining about the Grammys, call a snub.

 

     Yes, gathering around and complaining about the Grammys snubs is a tradition at this point. I’m sure The Recording Academy can feel this culture of negativity amongst their audience, though I’m not sure they care. As long as those angry people still tune in, what's the harm? A lot of work goes into crafting an audience such as this; we’re frustrated but we return without fail. They sell it and we buy it, and when there’s a dip in sales they find a way to pull us back in. In 2021 they charted by far the lowest viewership this century. The next year, they received praise from all corners of the entertainment industry when Jon Batiste won the 2022 album of the year. To follow that up, they put on a 50 years in hip-hop celebration last year, which received awards and resulted in a 30% spike in viewership from the previous year. So, how do they maintain an audience constantly threatening to wane? They lean into other demographics as needed.

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     There is no 51 years in hip-hop celebration this year, in fact there’s no hip-hop nominated for any of the top three categories. Instead they sprinkled nominations in for Grammy darlings Kendrick Lamar and Jon Batiste, despite Lamar having a slow year in terms of production quantity and Batiste’s new album receiving lukewarm reviews across the board. This kind of token placement throughout the nominations is a common Grammy trope, and its used to justify Harry Styles’ Harry’s House winning over Beyonce’s Renaissance or Macklemore’s The Heist winning over Kendrick Lamar’s Good Kid, M.A.A.D. City (notice how they’ve been sure not to repeat this particular mistake). If you create the standard that a certain kind of music’s merit is limited, then its inclusion in any form is appreciated. Have you ever taken a moment to wonder why you never see hip-hop albums win Album of The Year? In fact, only two have ever done it. Is it fair to say that Lauryn Hill’s The Miseducation of Lauryn Hill and Outkast’s Speakerboxxx/The Love Below are the only two rap albums ever to sit at the top of their year, that even the best rap albums can’t, on average, stand up to the best of other genres, that rap is a lesser artform? No, that’s nonsense, yet that’s what the Grammys imply.

The Grammys imply that Black music can be pigeonholed into one umbrella category, and somehow, that’s remained acceptable. In 2021 Black artists accounted for 44% of charting songs according to Billboard, yet a CNN article from the same year revealed only 24% of the nominees were Black. The vessel through which the Grammys bottle up Black artists is the Rap & Spoken Word Poetry category. While it's dangerous to assume an artist’s inclusion in a given category is based on anything other than merit, patterns imply intent not coincidence. Case and point: every single artist nominated in the R&B, Rap & Spoken Word Poetry this year is of African descent. Knowing that, it becomes a lot harder to remain under the impression the category has anything to do with music, not to mention the glaring differences in the art being presented within the category. However, the person who highlights this categorical foolishness the best isn’t even Black.

     Jelly Roll is a rapper and singer from Nashville. He spent more than a decade rapping, inspired by the Southern royalty rap of the 90s and 2000s. However, when he finally received his first Grammy nod it was in the Country & American Roots Music category. Just like there's no room for Lil Yachty in the Rock, Metal & Alternative Music category, there was no room for Jelly Roll in the Grammys definition of rap. After more than a decade, this was abundantly clear to him so he transitioned to a genre that fit his skin tone and accent in the highest critical context. That’s the kind of power these awards wield. They shape the landscape in which artists attempt to create music, and they enforce their racist mindset on the industry at large. That’s why Lil Nas X couldn’t release a pop/country song without backlash, Tyler, The Creator got his music pulled from the radio for practicing the same horrorcore rap that made Eminem famous, and Iggy Azalea climbed the charts by rapping in her best impersonation of a Black woman instead of her natural Australian accent. At the source of every institutional form of discrimination is an institution. In the music industry you can point to a number of villains, but none more public and pathetic than the Grammys.

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     To The Recording Academy: allow me to remind you of your supposed purpose. You are the highest positive critical force in American Music. You have a responsibility to recognize the best of the best, based purely on merit, by creating categories which cover all types of excellent music and rewarding the best artist within that category. The purpose of categories is to ensure those who deserve to be recognized are accommodated, not to appease the fans, insert or cover your inherent bias, or reinforce the configuration of the pop charts. The pop charts, after all, speak for themselves. We don’t need you to base your decisions upon streaming numbers or radio listenership, Billboard exists for that very purpose. No, we turn to you because you are the all-encompassing, musically critical institution which best summarizes the feelings of the most reputable pundits and the people for whom the artists make art. You wield the power of public opinion, not the other way around. That power is unrivaled in the music industry, as streaming is the livelihood of the artists who you’re meant to empower. After all, their art is also a product. Instead, you’ve become the product. You sell yourself to the public every year. Everything you do, from the categories and the artists nominated within them, to the presenters and performers selected to put on your show, is all a part of the institution, the product, the lost cause: the Grammys. 

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Of course, we can't completely abstain from the ceremonies. So, here's a list of the best amongst the nominees, who I think will win, and who should win regardless of the nominations for every category I feel inclined and qualified to pick.